The 10 Best Ways to Promote Your Affiliate Program For Free
10 Free Ways to Promote Your New Affiliate Program
So your company has finally put the finishing touches on your affiliate program and you are ready to give live. Now what? While there are many way you can promote your affiliate program, below you will find the 10 best ways to promote your affiliate program for free. These best practices, in addition to paid promotional methods will ensure that your affiliate marketing program gets off on the right foot.
- Place a Prominent Link on Your Home Page. I can’t tell you how many times I have not signed-up for an affiliate program because I could not find a link to the affiliate program registration page. Make sure you have a link on your website in an area that is easy to find like a sidebar.
- Write a Press Release. Press releases are a great way to build links and mainstream awareness for your program. Submit your press release for free to sites like PRLeap.com.
- Email Your Online Network. Remember that online network of contacts I talked about building? Send them an email announcing your program and ask them to write a quick post on their site about the program.
- Email Exisiting Customers. You never know when someone who loves your product or service might want to promote your product or service as an affiliate.
- Write an Article About Affiliate Marketing. Pick an affiliate marketing topic, any affiliate marketing topic, and write a solid 750 -1,000 word article about it. Make sure to include link backs to your program in the footer.
- Start a Blog About Your Affiliate Program. Starting a blog for your affiliate program is something I have spoke about before. It is a great way to brand your company as affiliate marketing experts, deliver best practices to existing affiliates, and to attract potential affiliates.
- Submit Your Site to Free Affiliate Program Directories. A quick Google search will return a ton fo free directories. Submit your program to all of them.
- Plug Your Site on Affiliate Forums and Message Boards. DO NOT SPAM the forums and boards, in fact sign-up a few weeks prior to launching your site and start adding value through answering questions and providing insights.
- Start a Michro-niche Site For Your Affiliate Program. Starting a michro-niche site, one that is solely dedicated to your affiliate program is an excellent way to expand the amount of information you can present about the program. If your company has a large site, it might be easy for the affiliate program to get lost. A michro-niche site keeps the program front and center.
- Pick up the phone. Call me old fashioned, but direct contacting of potential affiliates for a program has always worked best for me. Don’t wait for them to come to you, pick up the phone and go after them!
Have Any Other Best Practices For Promoting an Affiliate Marketing Program?
I want to hear them! Please feel free to leave them in the comment section below!


